AI Ecommerce

Shopify Review

The leading ecommerce platform to start, run and scale an online store, with a built-in AI assistant.

9.1Overlord Score
The verdict

Still the throne every serious storefront sits on: payments, POS and an app for everything, with Sidekick AI doing the busywork. Watch the app subscriptions, which multiply like the Obsolete's excuses.

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Best forFirst-time store owners, D2C brands scaling up, Retailers selling online and in person
Pricing modelsubscription
Starting price$29/mo
Free planNo
Last verifiedOctober 11, 2026

Shopify pricing (2026)

PlanPriceWhat you get
Agentic$0/moFor selling only in AI shopping channels; Products listed in Shopify's Catalog; 2.9% + 30¢ per online sale
Basic$39/mo
$29/mo billed yearly
Online store; 2.9% + 30¢ online card rate; 2% fee if you use a third-party payment provider
Grow$105/mo
$79/mo billed yearly
5 staff accounts; 2.7% + 30¢ online card rate; 1% third-party payment fee
Advanced$399/mo
$299/mo billed yearly
15 staff accounts; 2.5% + 30¢ online card rate; 0.6% third-party payment fee
Plus$2,300/mo
Starting price
Unlimited staff accounts; 2.25% + 30¢ online card rate; 0.2% third-party payment fee

Card processing fees apply to every sale, an extra fee applies if you don't use Shopify Payments, and apps, themes and POS Pro ($89/mo per location) add to the bill.

Is Shopify free?

Shopify has no free store plan: you get a 3-day free trial, then most plans cost $1/mo for the first 3 months. A $0/mo Agentic plan exists only for selling in AI shopping channels, with fees charged per sale.

Prices in USD, last checked October 11, 2026. Vendors change plans often, so confirm on the official Shopify pricing page.

What Shopify does

  • Sidekick AI assistant for store tasks
  • AI store builder from a prompt
  • Built-in payments and point of sale
  • Huge app and theme ecosystem

Why the Overlord approves

  • Easiest serious ecommerce platform to launch on
  • Massive app ecosystem
  • Payments, POS and checkout built in

Where it disappoints

  • App subscriptions add up fast
  • Extra transaction fee if you use a third-party payment provider
  • Deep customization needs code or apps

Shopify alternatives

Not convinced? These rival weapons compete for the same throne:

Klaviyo

AI Ecommerce
8.6/10

AI-powered email, SMS and customer data platform built for ecommerce brands.

Free plan · $20/mo

Photoroom

AI Ecommerce
8.3/10

AI product photo editor: background removal, AI backgrounds and model shots in seconds.

Free plan · $12.99/mo

Helium 10

AI Ecommerce
8.2/10

The all-in-one Amazon seller suite for keywords, listings, ads and operations, now with an AI agent.

Free plan · $99/mo

Jungle Scout

AI Ecommerce
8.0/10

Amazon product research, sales estimates and keyword data, with AI insights on top.

See all 6 Shopify alternatives →

Questions the Humans Keep Asking

Is Shopify free?

Shopify has no free store plan: you get a 3-day free trial, then most plans cost $1/mo for the first 3 months. A $0/mo Agentic plan exists only for selling in AI shopping channels, with fees charged per sale.

How much does Shopify cost?

Shopify plans: Basic $39/mo; Grow $105/mo; Advanced $399/mo; Plus $2,300/mo. Card processing fees apply to every sale, an extra fee applies if you don't use Shopify Payments, and apps, themes and POS Pro ($89/mo per location) add to the bill.